For almost 20 years in the UK, Webloyalty has been helping retail, travel and leisure companies to increase their online revenues, while helping their members to save money on their online shopping. In 2024, we helped our partners add £M to their bottom-line and add £M of incremental revenue.
This is particularly important now as ecommerce is getting more complex with margins being squeezed by competition, living wage costs, final mile delivery, technology demands and customer expectations.
Although predominantly a secondary revenue specialist, some partnerships have included the implementation of white label loyalty and engagement programmes that strengthen and expand the value of customer relationships for their leading clients around the globe.
Reporting to the Business Development Director, the ideal candidate will be a self-starter with an entrepreneurial spirit, ideally with experience selling into the pureplay ecommerce and multichannel space with established relationships with senior level commercial and ecommerce directors. The individual will have a mature approach to business development and have shown a consultative approach to winning new business, through contacts, skillful approaches in speaking to businesses and a credible reputation. They will possess the strong analytical capabilities required to sell a complex solution. It is essential that they can demonstrate where they have ‘opened’ completely cold opportunities and seen them through to close.
They will be responsible for driving all sales efforts across the allocated client base. The right candidate will possess the poise, conviction and ability to sell a value proposition to innovative leaders of online businesses. The role will require an experienced BDM who has a strong understanding of negotiation skills and an understanding of Internet retail business models. The candidate will possess a good balance of hunger, focus, patience and persistence, using a variety of sales tactics to attain business.
It will also require an individual who can thrive in a results and performance based culture while infusing an appropriate level of process and prioritization.
The key task of the BDM will be to make deals with bigger etailers and well-known multichannel retailers, in which Webloyalty will be able to promote effectively their unique shopping programmes on the confirmation pages of transactional websites.
This role will be central to Webloyalty’s success for the future.
Competitive Advantage
Results Orientated - The candidate will demonstrate successful implementation of best practices which have had a positive impact on the results of the business. The person will have a hands-on approach and the ability to work under pressure, establish priorities and effectively coordinate the work with the rest of the teams.
Entrepreneurial – This role is ideal for someone who likes to drive new ideas and has the ability to create new solutions as the business forges ahead with its development plans.
New Business Hunter – Client should have a minimum of 3 years field sales experience in a pure new business environment.
Consultative – The right candidate will be able to fully engage with prospects, understanding their business and individual challenges and priorities, contextualizing this to the wider industry so as to present the right solution.
Creative thinker – More and more, the Webloyalty’s offering is not a 1 size fits all solution and therefore the ideal candidate will be able to demonstrate how they have previously helped to create a bespoke solution to a customer’s business need.
Strategic – Can demonstrate how they have been successful in previous roles and the path they took to do so. Will be able to show the plans that they intend to put in place in order to be successful.
Strong Communicator – Although the Webloyalty solution is a simple one, the ability to communicate this to all stakeholders is essential to being successful within this role.
Self-Starter – It is imperative that the client can demonstrate the ability to ‘get the job done’, demonstrating a will to win and the drive to do so